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Strategy Execution Tool

Turn a strategy into work that happens: write the few objectives it depends on and link them, measure each one, check the organization can deliver them, agree each yearly target with the person who owns it, and give every team a quarter to steer by. Five stages, ending with a review rhythm and a full report.

The tour runs all five stages on an example dairy company. Nothing in it touches your own work. Stages 1 to 4 make up the yearly planning cycle: one offsite on the fast track, or six to eight weeks done thoroughly. Stage 5 then repeats every quarter.

Example report (PDF)

Five stages, in order

Each stage asks one question and hands its answer to the next. You can stop after any stage: save your progress file, and pick up later on any computer. The strategy execution playbook explains the method behind each one.

  1. Stage 1 of 5 · Strategy Map

    What has to go right for the strategy to work?

    1 to 2 weeks

    You bring
    The chosen strategy in one line, and the leadership team for a morning.
    You get
    A dozen or fewer objectives in four layers, each linked to what it drives, and the ones that drive nothing cut.
  2. Stage 2 of 5 · Balanced Scorecard

    How will you measure progress on each objective?

    1 to 2 weeks

    You bring
    The data you already collect, and a name for each objective's owner.
    You get
    One or two measures per objective, where each stands today, this year's target, the initiative and one owner.
  3. Stage 3 of 5 · McKinsey 7S

    Is the organization set up to deliver the strategy?

    1 week

    You bring
    Honest answers about structure, pay and skills, ideally from below the leadership team too.
    You get
    The seven elements rated against the strategy, and what to change, by when and who owns it.
  4. Stage 4 of 5 · Hoshin Kanri

    Who commits to what this year?

    3 to 4 weeks, once a year

    You bring
    Time with each department head to propose, hear the reply and agree.
    You get
    Every yearly target proposed, replied to and agreed, the ones waiting on a change, and projects that serve nothing.
  5. Stage 5 of 5 · OKRs

    What does each team do this quarter?

    A week each quarter

    You bring
    Everyone who committed to a yearly target, for an hour each.
    You get
    One objective per person with two to four key results, each traced to a yearly target, and the review rhythm with dates.

What you finish with

Page 1 of the example report: the five stages at a glance A stage diagnosis: what the organization must change first Every team's OKRs, each traced to a yearly target

From the guided tour: a 1,200-person dairy company in Uruguay moving from milk powder to branded yogurt and cheese.

Download the example report (PDF, 9 pages)

A PDF report of the whole playbook. One headline for each stage, as in the example, then each stage's diagnosis: what it found, what that means, and what to do next. It ends with the quarter's OKRs and the review rhythm, with dates.

A progress file you keep. An Excel workbook with a sheet for every stage, updated each time you save. It is how you come back each quarter: choose it on this page or on any stage, and the playbook reopens where you left off.

Checks along the way. An objective that drives nothing is flagged for cutting; a scorecard of money alone is stopped; a hard element of the organization left unfixed stops the targets; a target not yet agreed is never signed; and a key result that reads like a task is flagged.

Questions

Is it free?

Yes. There is no sign-up. The PDF report asks for an email address; everything else works without one.

Where do my notes go?

Objectives, measures, names and notes stay in your browser and in the progress file you download. To write each stage's diagnosis, the page sends our server only counts, ratings and the places of items in your lists, never the names or the words.

Do I have to do all five stages?

No. Each stage also works on its own, from the tools page. If the leadership team has already agreed its objectives, start at stage 2.

Can several people work on it?

Yes, by passing the progress file. Save it after a stage, send it to a colleague, and they choose it on this page to carry on from there.

How is this different from the playbook article?

The article explains the method and follows one company through it. The tool runs the same five stages on your own strategy, and writes the diagnosis at each one.